27. February 2019 16:15:52 IST
With the launch of Spotify in India the music streaming industry in the country sees another worthy competitor. Already with Apple Music, Gaana, Amazon Music, Wynk and more, the streaming room is pretty crowded, and with the merger of Jio and Saavn JioSaavn the Indian audience has a plethora of options
Spotify features the title of the world's most subscribed music streaming platform, dwarf industry heavyweights such as Apple, Google, Gaana, and JioSaavn. The main attraction of Spotify is the ease of use, the elegant user interface and a large selection of curated playlists. License Issues aside, Spotify has a huge collection of music that totaled more than 40 million in 2018, although the company has not given any official numbers.
In a market as diverse as India Spotify will have a hard time serving everyone in a country as diverse as India. Apps like Gaana and JioSaavn offer music in more than 15 languages, while Spotify offers only 7-language content.
A place where Spotify did well is the price. Spotify has offered daily, monthly and yearly packs starting at Rs 13, Rs 119 (after the third month Rs 129) and Rs 1,1189. There is also a 50 percent student discount for the monthly subscription package.
These prices are ridiculous compared to what bills Spotify in the US, ie $ 10 + tax for a month (about 800 rupees). , In India, we see that almost all competitors offer roughly the same price, with Gaana and JioSaavn offering the lowest monthly rates of Rs 99.
Whether Spotify is a success, we will see Long term, but for the time being, here is a comparison table in which Spotify is compared to its counterparts in the Indian market.
|Streaming Service||Spotify||Google Music||JioSaavn||Amazon Music||Gaana||Apple Music|
|Number of subscribers||207 million (paid 97 million)  50 million||100 million||100 million||56 million million|
|Pricing||13 Rs for 1 day; 119 Rs for 1 month; 1,189 Rs for 1 year||Rs 99 for one month||5 Rs for 1 day; Rs 99 for 1 month; Rs 999 for 1 year||Rs 999 for 1 year (included with Prime)||Rs 99 for 1 month; Rs 999 for 1 year||Rs 120 for 1 month|
|Family plan||No||Rs 190 (up to 6 people)||No||No||Rs 499 (up to 5) persons )||Rs 190 (up to 6 people)|
|Free features||Listen to every title with advertising after every sixth song.||Listen to curated playlists, upload your own music.||Ads, Text||No||Listen to title with advertisements, text||No|
|Paid features||Unlimited ad-free titles, unlimited number of jumps, full selection of curated playlists, download songs offline , HD Audio||Unlimited ad-free tracks, full selection of curated playlists, YouTube Music, Unlimited Radio, Download songs offline||Unlimited ad-free tracks, Download songs offline, HD audio||Unlimited ad-free tracks, Download by Songs offline, HD Audio||Unlimited ad-free tracks, Download songs offline, HD Audio||Unlimited ad-free tracks, Download songs offline, HD Audio  Max Devices||5||10||TBC||TBC||5||6||Offline Downloads||10,000||50,000||Unlimited||19659019] Unlimited||Unlimited|
|Music Collection||40 million||40 million||45 million||40 million||45 million||50 million|
|Android / iOS / Desktop app||Yes||Yes (no official desktop app)||Yes||Yes||Yes||Yes (via iTunes on the desktop)|
|Maximum streaming bitrate||320 Kbps (mp3), premium ); 96 kbps (free, mobile); 160 kbps (free, PC)||320 kbps (AAC, all)||320 kbps (NA, Premium); 160 kbps (free)||320 kbps (NA)||320 kbps (NA, Premium); 160 kbps (free)||256 kbps (AAC)|
|Free trial||30 days||30 days||90 days||No||30 days||90 days||] Podcast Support||Yes||Yes||No||Yes||No||Yes||Languages ||7||NA||15||10 199599 21||NA|
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