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Amazon is renaming FreeTime to Amazon Kids to make the service less confusing



Amazon launched FreeTime back in 2012 to give kids the ability to enjoy and experience technology and parents to easily monitor their children’s usage. However, the name (to me at least) sounds more like a service that allows people to spend less time with their electronic devices. To fix this, Amazon is renaming FreeTime to “Amazon Kids” and FreeTime Unlimited to “Amazon Kids Plus”.

Aside from the updated naming scheme, Amazon is also Give the service a new look. Over the next few weeks, Amazon will be rolling out a new Amazon Kids home screen, recommended for ages eight and up, to experience what an “adult tablet” feels like by changing the layout to be more like a traditional tablet looks like. The service previously had a simplified interface that children could use to switch between one app at a time. Parents can use the Amazon Parent dashboard to change age filters and control what type of content appears on their children̵

7;s home screen. The new home screen also offers quick access to kid-friendly music channels from iHeartRadio.

Amazon also announced today that kids will soon be able to use Fire tablets to send announcements on any Alexa device in their homes. Your parents must agree to every announcement so that children don’t keep asking their parents to come into their room with snacks.

Amazon Kids is free, but Kids Plus requires a monthly subscription of $ 5, or $ 3 per month if you’re already paying for Amazon Prime. The paid service offers exclusive access to other audio books, books, shows, films, games and media in Spanish.


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