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Apple Launches New iPad Air and Apple One Subscriptions | iPad

Apple has unveiled a completely redesigned iPad Air, as well as a faster version of its cheapest iPad and the new Apple One subscription service.

The new fourth-generation iPad Air is among the US company’s top iPad Pro line and adopts the more modern design.

The iPad Air has long been one of Apple’s most popular models. It was originally launched in 201

3 and updated in 2014 and 2019. The traditional iPad design with the Touch ID home button was retained.

The new fourth iteration of the iPad Air features the long-standing design for an iPad that is similar to the more modern iPad Pro. It has a thinner screen bezel and a less rounded look with angular sides.

It has a larger 10.9-inch screen but the same body as the previous generation tablet. What is not there, however, is face recognition. Instead, it uses a new Touch ID sensor for the first time, which is built into the power button on top of the tablet.

The new model also ships with the latest A14 Bionic processor from Apple. This makes it the company’s first product to do this. The new chip, which will likely power the next generation of iPhones as well, is manufactured on a 5 nm scale, making it one of the first chips from a manufacturer. It’s 40% faster than the previous chip in the iPad Air.

The iPad Air now also has a USB-C connector, which replaces the older Lightning connector, stereo speakers and a new 12-megapixel rear-view camera from the iPad Pro. The new mid-range tablet is also compatible with the second generation Apple Pencil pen and the Magic Keyboard similar to the iPad Pro.

The new iPad Air costs £ 579 in the UK or $ 599 in the US and ships in October. Apple has also upgraded the cheapest eighth-generation iPad with a faster A12 chip, which costs £ 329 in the UK or $ 329 in the US.

The new cheapest and midsize devices are expected to be popular, especially as tablets have proven their worth during the lockdowns and home work associated with the Covid-19 pandemic in Europe and the US.

Apple One

Lori Malm Announces New Apple One Subscription Services.
Lori Malm Announces New Apple One Subscription Services. Photo: APPLE / EPA

In addition to the new iPads, the iPhone maker also announced the launch of a new all-in-one subscription called Apple One. The uniform subscription combines the various music, TV, news, games and storage services from Apple in one package, similar to the Prime subscription from Amazon.

There are three tiers of Apple One starting with Individual, including Music, TV +, Arcade, and 50GB of iCloud storage for £ 14.95 per month. The family can be shared by up to six family members and increases iCloud storage to 200GB for £ 19.95 per month.

The top plan called Premier adds Apple News + and the new Fitness + services, as well as 2TB of iCloud storage shared with up to six family members for £ 29.95 per month.

In the US, it costs $ 14.95, $ 19.95, and $ 29.95 for the respective tiers.

The new subscription effectively offers a volume discount and simplified billing. This provides another way to generate revenue and keep users engaged in the Apple ecosystem.

iPad OS and iOS 14

Apple also announced that the latest software update for the iPad and iPhone product lines will be released on Wednesday.

With the new iPad OS 14, the Apple tablet is more like a Mac computer than ever. It offers improved search and a redesigned user interface with desktop-like sidebars and toolbars. It also includes new handwriting recognition with the Apple Pencil pen and machine learning on the device.

In addition, most of the new features for iPhones are brought into iOS 14, including a new home screen layout system with widgets and a drawer-like place for Android apps to store apps that you don’t want on your home screen.

Siri has also been redesigned to float over existing screens instead of taking over the screen. Apple has also opened up the ability to set third-party apps as the default email app, web browser, and other items for the first time.

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