The 13th edition of IPL (Indian Premier League) is slated to begin on September 19th. The demand for streaming broadcasts of the games is increasing.
And precisely on a cue, Reliance Jio and Airtel have drawn up specific plans that offer the streaming of IPL games. Both telecommunications companies have officially merged Disney + Hotstar VIP, the official streaming platform for the IPL games.
For Airtel users, the plan is for Rs 401, with users receiving 30GB for 28 days. They also get an annual subscription to Disney + Hotstar VIP.
The “Jio Cricket Prepaid Top-Up Plan”
Jio’s other plans
It should be said that Jio’s existing prepaid plans for Rs 401, Rs 777, Rs 2,599 and Rs 499 (add-on) include a 1 year subscription to Disney + Hotstar VIP. This, of course, means that those who choose to go with one of these plans will also be able to watch the IPL stremaing broadcast.
According to the company’s website, the Rs 401 plan offers 3GB of data per day and unlimited voice for 28 days. The Rs 777 plan contains 1.5 GB of data per day for 84 days. The annual plan for Rs 2,599 gives you 2GB of data per day for a year. The Rs 499 add-on plan provides 1.5 GB of data per day with a validity of 56 days.
New features on Hotstar + Disney for cricket fans
In general, all live games are available only to new and existing Disney + Hotstar VIP and Disney + Hotstar Premium subscribers.
This year Disney + Hotstar VIP added new features to the Watch’N Play interactive social feed, allowing a virtual community of cricket lovers to share excitement and support while they watch the games live on the platform.
Cricket enthusiasts can join the action by expressing themselves with “Hotshots” selfies or a new video feature called “Duets” that allows fans to create bespoke videos showing their play of famous shots.
“Our use of technology in showcasing this amazing experience will not only set a global benchmark, it will redefine the way we watch and enjoy sports for years to come,” said Uday Shankar, president of Walt Disney Company APAC and Chairman of Star & Disney India said.
Over the years, IPL’s digital viewership has grown steadily. According to Disney + Hotstar, a total of 300 million viewers had signed up on its video streaming platform to watch the previous edition of the IPL, a 74% increase in watch time from 2018.
Digital brands have high hopes
This year’s IPL is expected to be big for digital brands. The fantasy gaming platform Dream11 had the educational technology companies Byju”s and Unacademy win the IPL title sponsorship rights for this year’s edition with a bid of 222 rupees, replacing the Chinese mobile phone company Vivo.
The consumer tech brand Boat is the official audio sponsor for six IPL teams – Mumbai Indians, Chennai Super Kings, Kings XI Punjab, Kolkata Knight Riders, Delhi Capitals and Royal Challengers Bangalore.
Digitally oriented brands like BigBasket and upGrad rely heavily on the IPL season and have entered into partnerships with various teams.
Where can you see IPL live in India?
Outside the streaming platform, all games are live on the Star Sports Networks, in Star Sports English and in Star Sports Hindi.
Viewers should note that the IPL 2020 games will start half an hour earlier than the usual scheduled time of 8 p.m. The night games are at 7:30 p.m. while the afternoon games start at 3:30 p.m. (all times are in IST.)
YuppTV is broadcast in 10 countries
YuppTV, the over-the-top video streaming platform (OTT) for South Asian content, has acquired the rights to broadcast the live games in more than 10 international markets. It includes Australia, continental Europe, Malaysia, Southeast Asia (excluding Singapore), Sri Lanka, Nepal, Bhutan, Maldives, Central Asia, Central and South America.
Star’s Disney + Hotstar OTT platform is not available in these markets, which resulted in this partnership.