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More thoughts on growing podcasts – TechCrunch



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More thoughts on growing podcasts

Insights from Harry Morton from Lower street.

Podcast growth is all about relationships. Consider partnering with:

  1. Other podcasters. Do an episode swap where you play an episode of your show on yours, and vice versa. Make sure the two podcasts have a like-minded audience.
  2. Curators. Each podcast aggregator has someone who is responsible for curating their featured content. Look them up on LinkedIn. Reach us by email. Be your friend. Just send them your best things.
  3. Subscribers. You rise in Apple’s podcast charts (which make up 60% of podcast listeners) by seeing a surge in subscriber growth over a concentrated period (24-48 hours). So when you publish an episode, you start aggressively and aggressively launching your audience.

Increasing remittance incentives may not increase remittances


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