Home / SmartTech / Netflix launches weekly Instagram live series on coping during the COVID-19 pandemic – TechCrunch

Netflix launches weekly Instagram live series on coping during the COVID-19 pandemic – TechCrunch



Netflix launches a new series on Instagram that focuses on taking care of yourself and your sanity during the global COVID-19 pandemic. The series, which airs on Instagram Live tomorrow at 7:00 p.m., features the stars of some of Netflix's best young adult shows and films, including "To All The Boys I Loved Before", "The Kissing Booth", " The Kissing Booth ". Stranger Things ”,“ Cheers ”and“ 13 Reasons Why ”.

The series runs from now until May 14th every Thursday on the @Netflix Instagram account and discusses the challenges facing young people during the health crisis.

For example, topics like "What helps if you have sleep disorders?", "How do you stay connected during social distance?", "How do we deal with fears?" And "What self-care actually means." Stars like Noah Centineo (to all the boys I loved before), Joey King (The Kissing Booth), Ross Butler (1

3 reasons why) and Caleb McLaughlin (Stranger Things), Lana Condor ( To all the boys I loved before), Jerry Harris (Cheer) and Alisha Boe (13 reasons why).

The stars are partnered with trusted mental health experts from partner organizations such as the National Alliance on Mental Illness (NAMI), Mental Health America, The Trevor Project, Crisis Text Line and American Foundation for Suicide Prevention.

The first episode on Thursday, April 9th ​​at 4:00 p.m. ET / 7:00 p.m. PT will be with Noah Centineo from "To All the Boys I & # 39; m Loved Before", which starred Dr. Ken Duckworth, Chief Medical Officer of the National Alliance on Mental Illness (NAMI), will talk about self-care.

While Netflix is ​​no stranger to Instagram marketing, this new live is in this series less about promoting Netflix & # 39; shows than about using the power of existing stars to do something good to do.

Young people have changed their lives through the pandemic at a time when their social relationships with friends can outweigh others, including family members. It has also disrupted important milestones that signify the end of childhood and adulthood, such as prom and graduation. In other words, the types of struggles that young people face in coping with COVID-19 differ from those of adults who care more about things like job security, paying bills, and their family's health.

Netflix has released a trailer for today's series that explains the concept and introduces the stars. The company announces that it will post more details on upcoming episodes on Instagram later this month.


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