Apple One was officially announced today – it’s a package of Apple’s various subscription services and starts at $ 14.95 per month. This entry level includes Apple TV +, Apple Arcade, 50GB iCloud storage, and most importantly, Apple Music.
It’s really not getting off to a good start with Spotify, as the Apple Music competitor felt it appropriate to make the following statement less than an hour after the Apple event ended:
Once again, Apple is using its dominant position and unfair practices to penalize competitors and deprive consumers by giving preference to its own services. We urge competition authorities to take urgent action to curb Apple̵7;s anti-competitive behavior. If not verified, it will cause irreparable damage to the developer community and jeopardize our collective freedoms to listen, learn, create, and connect.
It’s doing its best to be vague, but we assume Spotify has no issues with the new iPads or Apple Watches. Obviously, the Apple One Bundle Deal is is Apple device owners may be more inclined to do this than to pay extra for Spotify and other Apple services. That way, it’s just more seamless. You get a bill for Apple One, a monthly bill, and so on – and you get a ton of things.
Spotify really can’t do anything here other than cry wolf because it can’t possibly offer anything to rival Apple One – unless it at least works with Netflix. Spotify would of course love it if “competition authorities” step in and dismantle Apple One, thus preventing the slippery slope that will inevitably lead to “irreparable damage” and all that. Nice try, Spotify.