Netflix was never considered a normal TV network.
Netflix has started canceling shows faster than ever before.     Orange     Orange   each of which got five or six seasons before its run finished. But lately, that's been changed The OA and Tuca & Bertie Getting pushed out of the door as soon as they fail to perform. ABC or CBS, but Netflix has positioned itself as different than traditional TV ̵
When Netflix was the major player in the game, playing the long game made more sense. Netflix could Friends and The Office to keep them happy buzz with original titles. But that's changing – almost. Competitors like Disney, AT & T's WarnerMedia, Comcast's NBCUniversal, and Apple are rapidly arriving on the streaming front. Other competitors like Hulu and Amazon are continuing to invest in their own platforms. Netflix is showing people around. As a result, it needs to invest in originals like Stranger Things that people want to watch.
But the Netflix orders are not that effective. The company relies on "efficiency metric" to decide what should be kept and which should go. Stranger Things ), it gets renewed. If it can not, it's probably going to be canceled. This explains why Tuca & Bertie and The OA got chopped.
Still, it's not like Netflix is not investing in original content. Netflix's content budget is around $ 15 billion this year, and the company is aggressively pursuing development in international regions. Major showrunners, directors, and producers David Benioff and D.B. White, Ryan Murphy, and Shonda Rhimes have signed a massive contract with Netflix to produce exclusive series. Netflix is all in an original series – even more so if they're niche interests. But if those shows do not bring in viewers, it's going to start acting like a traditional cable network and cancel more, too.