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Home / Innovative / YouTube's new Game Policy allows developers to produce more violent footage

YouTube's new Game Policy allows developers to produce more violent footage



With a new YouTube policy coming into effect today, December 2, game-centric developers can upload videos that contain simulated violence without worrying about being automatically deleted Gates with age restriction are taken.

The company's new gaming policy is already how YouTube treats other scripted entertainment formats, such as television and movies. This may allow future game videos containing scripted or simulated violence to be approved directly without age restriction. This means that these videos are accessible to all, not just those with an account that states that they are over 1

8 years old. If the violence is extreme and the only focus of a video, such as a last move in Mortal Kombat the video may still be getting old.

Overall, the policy means "there will be fewer restrictions on gambling violence", but YouTube claims that it will "continue to raise our bar to protect the public from real violence," according to a product update.

The new policy does not apply to advertising policies. If a video is considered too violent for advertisers, it risks being exposed, even if it's okay with YouTube standards. Susan Wojcicki, CEO of YouTube, knows that this is a problem for developers, many of whom rely on YouTube's AdSense program to earn a living. She raised these concerns recently in a letter to the creators.

We're working to identify advertisers who are more interested in more content like a marketer who wants to promote an R-rated movie. We can co-ordinate it with developers whose content fits their ads, "wrote Wojcicki. "In its first month, this program brought in hundreds of thousands of dollars worth of advertisements on yellow symbol videos. [referring to an icon that appears to creators when their videos are demonetized]."

YouTubers has been frustrated with YouTube's advertising system for years, relating to gaming content. Many game creators have suggested that their videos should not receive commercials unless they play something family-friendly – such as Minecraft or Fortnite .

When moderator and well-known YouTube creator Matthew "MatPat" Patrick Wojcicki recently polled demonizing issues at a gaming summit, she admitted that some advertisers are cautious: "YouTube acts as a platform on behalf of our advertisers," Wojcicki said Patrick. "So I looked at what advertisers want to point out. They refrain from topics such as sensitive topics. Gaming is not really high on the list. Gaming is a relatively new area for advertisers. We actually tried to invest in advertisers to understand why this is an important industry.

Currently this is step by step.


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