Zoom has unveiled a number of major upgrades for its Video conferencing Platform, including native app integrations that extend the functionality of the client.
At its annual Zoomtopia conference, the company announced that it will bring both first and third party apps (zaps) to its platform and equip developers with the tools to create services that enhance the experience before, during and improve after zoom calls.
The first set of Zapps (number approx. 25) will arrive on the platform by the end of the year and popular services such as Relaxed, Coursera, Dropbox, Service now, Asana, and box.
By bringing native apps to the website Zoom The company hopes to meet the challenges posed by the high volume of collaboration and productivity services businesses provide today.
Instead of minimizing a Zoom call to add it to a task list in Asana or to access a file stored in DropBox, users can do all of these tasks from the client.
“Zapps provide access to best-of-breed applications throughout your Zoom meeting workflow to be more efficient and effective before, during, and after your virtual meetings. In this way you can operationalize your best-of-breed strategy and increase productivity. ”
“Now you can quickly navigate to apps in the Zoom interface to optimize permissions, grant access to documents and collaborate on the screen.”
So far, Zoom has been viewed primarily as a dedicated video conferencing service. However, the introduction of Zapps could mark the beginning of a shift where Zoom is transforming into a more comprehensive collaboration solution like Slack or Microsoft Teams.
Zoom end-to-end encryption
In addition to Zapps, Zoom announced that full end-to-end encryption (E2EE) will be immediately available to all users Promise to strengthen security made at the beginning of the pandemic.
The company originally stated that end-to-end encryption was reserved for paying customers only, but made a quick U-turn following user backlash.
End-to-end encryption will be introduced in the technical preview next week and can be activated via the account settings and switched on or off for each meeting.
“Zoom’s E2EE ensures that communications between meeting participants using Zoom applications are encrypted with cryptographic keys known only to those participants’ devices,” the company said.
“With E2EE, no one else – including Zoom – has access to the meeting’s private keys.”